Shopify Dropshipping Print on Demand: A Profitable Strategy

Print on Demand A Profitable Strategy for Shopify Dropshipping

Shopify Dropshipping Print on Demand can be a profitable strategy for your e-commerce Business.

In the dynamic world of e-commerce, the Shopify dropshipping print-on-demand model has emerged as a game-changer, offering an irresistible blend of creativity and business savvy. This innovative approach marries the convenience of print-on-demand (POD) services with the robust Shopify platform, creating a seamless integration that empowers entrepreneurs to craft unique, personalized products. Let’s embark on a journey to explore the inner workings of this exciting business model.

In the world of e-commerce, the concept of “Shopify dropshipping print on demand” has gained significant traction, offering a lucrative business model. This approach leverages the advantages of print-on-demand (POD) services while utilizing the Shopify platform for seamless integration. Here, we delve into the details of this dynamic business model.

What is Print on Demand?

Print-on-demand, often abbreviated as POD, is a business model where products are created only when an order is received. It eliminates the need for maintaining inventory and minimizes upfront costs. In this model, designs are digitally printed as per individual orders, enabling a high degree of customization and flexibility.

Statistics on Print-on-Demand Business

  1. Based on data from Grand View Research, it is anticipated that the global market for custom t-shirt printing is set to achieve a market size of approximately $8.8 billion by the year 2027, with a compounded yearly growth rate (CAGR) of 9.0%.
  2. According to a survey conducted by Deloitte, one out of every five consumers has expressed a willingness to pay a premium of 20% for products that are personalized to their preferences.
  3. Printful, a well-known provider of print-on-demand services, disclosed an impressive 130% increase in its merchant base in the year 2020 -2025.

Incorporating print-on-demand into the Shopify dropshipping model offers a lucrative and efficient way to meet the demand for personalized and unique products. With the support of robust e-commerce platforms like Shopify and the booming POD industry, entrepreneurs have an exciting opportunity to tap into the evolving world of e-commerce.

How to Utilize Shopify Dropshipping Print on Demand for Diverse Benefits?

In the realm of Shopify dropshipping print-on-demand, the flexibility and advantages of print-on-demand (POD) services shine. This business model not only mitigates inventory risks but also provides numerous opportunities for entrepreneurs to harness their creativity and build a successful ventures. Let’s delve into the multiple facets of this approach:

1. Testing New Business Ideas

Print-on-demand services are a valuable tool for testing small business ideas or introducing new product lines without the burden of inventory costs. It serves as an ideal side hustle, allowing entrepreneurs to experiment with minimal risk.

2. Monetizing Your Audience

Suppose you’ve cultivated an audience, whether as a YouTuber or a cartoonist. Print-on-demand offers a seamless means to monetize your fan base. This model allows creators to focus on their craft while leaving the fulfillment of orders to the experts.

3. Niche Product Creation

Print-on-demand enables the creation of original products tailored to niche customer segments. For instance, designing specialized t-shirts for avid long-distance runners can be a rewarding niche endeavor.

4. Diverse Product Range

Print-on-demand services offer a wide range of customizable products, going beyond just t-shirts. The possibilities are vast, providing ample opportunities for artistic and creative expression.The options are extensive, allowing for creative expression.

5. Testing Advertising Strategies

With print-on-demand, testing ad creative becomes a viable strategy. Since you don’t incur upfront costs for goods, you can run ads to gauge the reception of various designs and products. If certain items garner substantial orders, you can capitalize on successful creatives and increase your ad spend.

Statistical Insights on Print-on-Demand

  • Based on data provided by Shopify, it is anticipated that the worldwide e-commerce market will grow to a staggering $6.38 trillion by the year 2024.
  • The e-commerce market, which includes print-on-demand businesses, experienced a 44% year-over-year growth in 2020, as reported by Digital Commerce 360.

Incorporating print-on-demand services into your Shopify dropshipping strategy offers a versatile and dynamic approach to e-commerce, catering to diverse entrepreneurial goals and market demands.

What are the Pros and Cons of Print-on-Demand in Shopify Dropshipping Business?

What are the Pros and Cons of Print-on-Demand in Shopify Dropshipping Business?

In the realm of Shopify dropshipping print-on-demand, there are several advantages and disadvantages that entrepreneurs should consider before venturing into this business model.


  1. Rapid Product Creation
  • Efficiency: Once you have your design ready, you can swiftly create and list a product for sale, minimizing time-to-market.
  1. Hassle-Free Order Fulfillment
  • Outsourced Shipping: The responsibility for shipping and order fulfillment is placed in the hands of your chosen supplier. This allows you to concentrate on customer service after the sale.
  1. Low Initial Investment and Risk
  • Minimal Inventory Costs: The absence of physical inventory reduces the financial risk associated with your business. This flexibility makes it easier to introduce or remove products, test new ideas, and adapt your strategy as needed.


  1. Reduced Profit Margins
  • Higher Per-Item Costs: Print-on-demand items tend to have higher costs per item compared to bulk purchasing, which can impact profit margins.
  1. Limited Shipping Control
  • Shipping Complexity: The complexity of shipping costs may vary, mainly when dealing with a range of print-on-demand products. Customizing the unboxing experience can be challenging, as options may be limited.
  1. Product Limitations
  • Vendor and Product Dependency: Your ability to customize products is contingent on the specific vendor and the product in question. The choice of print-on-demand companies should be carefully considered, taking into account base costs, customization possibilities, and available sizes.

Statistical Insights

  • According to Shopify, over 75 million entrepreneurs use the Shopify platform to run their businesses.
  • According to a report from Statista, the global e-commerce market was projected to reach approximately 9 trillion U.S. dollars in 2021. This data highlights the robust growth of the e-commerce sector, of which print-on-demand services are an integral part.

How to Select the Shopify Dropshipping Best Print-on-Demand Services?

In the realm of Shopify dropshipping print-on-demand, the choice of your print-on-demand (POD) service provider is a pivotal decision. Your selection should be informed by the type of products you aim to create, shipping destinations, pricing strategies, and several other vital factors.

As the popularity of print-on-demand has surged, so has the number of companies offering these services. Careful evaluation is essential, and your choice can significantly impact your business’s financial success and brand growth.

Critical Factors in Print-on-Demand Selection

Critical Factors in Print-on-Demand Selection

  1. Product Range and Customization

Assess Your Product Needs: Determine the range of products you wish to create and customize. Look for a provider that aligns with your product portfolio.

  1. Shipping Efficiency

Consider Shipping Timelines: Evaluate the speed of shipping options provided by the print-on-demand companies. A quicker turnaround time can enhance customer satisfaction.

  1. Pricing Structure

Review Base Costs: Examine the base costs of the print-on-demand services, but be wary of additional shipping expenses that might affect your pricing strategy.

  1. Customer Reviews and Reputation

Seek Peer Opinions: Utilize online reviews and recommendations from entrepreneurs who have used print-on-demand services. Platforms like Google and review sites can offer valuable insights.

Best Shopify Dropshipping Print-on-Demand Services

Within the realm of Shopify dropshipping print-on-demand, Printful emerges as a prominent and preferred choice. This platform provides a wide array of top-notch products, featuring well-known brands like Gildan and American Apparel. What sets Printful apart is its intuitive mockup generators and the ability to tailor the unboxing experience, enhancing the overall customer journey.


Vast Product Selection and Brand Variety

  • High-Quality Products: Printful is known for its extensive product catalog, which includes an array of high-quality items suitable for various businesses.

Printing Techniques for Apparel

  • Direct Garment Printing (DTG): This technique allows direct printing onto clothing, making it ideal for simpler designs such as witty t-shirts. It’s important to note that some regions of the product may have limitations for printing.
  • Cut and Sew Printing: Also referred to as “all-over print,” this method involves cutting the fabric, printing on it, and then reassembling it. While the base costs may be slightly higher, this technique enables the creation of premium, seamless, all-over prints that can be sold at a premium price. Distinct from “sublimation printing,” which is a cost-effective but less precise method for all-over photos.
  • Embroidery: This intricate technique results in threaded designs with a 3D effect, particularly suitable for simple designs with a limited color palette. It’s commonly used for products like hats.

Critical Factors in Print-on-Demand Selection

Statistical Insights

  • Printful reported a remarkable 130% growth in its merchant base, highlighting its substantial popularity and expansion within the print-on-demand industry.

Printful’s combination of product diversity, printing techniques, and brand variety positions it as a compelling choice for entrepreneurs seeking to leverage the print-on-demand model through Shopify dropshipping.


In the realm of Shopify dropshipping print-on-demand, Lulu Direct emerges as a prominent player, especially for Writers and publishers looking to self-publish their books and ebooks. Lulu, a renowned self-publishing platform, offers a wide array of tools and services tailored to the needs of content creators. Here’s an in-depth exploration of Lulu Direct:

Self-Publishing Expertise

Comprehensive Self-Publishing Platform: Lulu is recognized as a comprehensive self-publishing platform that assists creators in printing and distributing their books and ebooks.

Diverse Book Options

Customized Book Products: Lulu Direct, as the print-on-demand branch of Lulu, provides authors and publishers the ability to choose from various book sizes, binding types, and page/print quality to create personalized book products.

Design and Cost Tools

Downloadable Templates: While Lulu Direct doesn’t offer a built-in book editor, it supplies downloadable templates that serve as a starting point for authors to design their books.

Transparent Pricing Calculator: Lulu Xpress, a component of Lulu Direct, includes a user-friendly pricing calculator. This tool assists creators in estimating the costs associated with their projects, encompassing different shipping options.

Bulk Ordering and Discounts

Bulk Ordering Options: Lulu Direct extends the convenience of bulk ordering, allowing creators to order larger quantities if needed.

Discounts for Bulk Orders: To further cater to those who require larger quantities of their books, Lulu Direct offers discounts for bulk orders.

Statistical Insights

  • The self-publishing industry has experienced significant growth in recent years. The number of self-published print books in the United States reached approximately 775,538, as reported by Statista, underlining the substantial demand for self-publishing services.


In the landscape of Shopify dropshipping print-on-demand, Gooten emerges as a compelling choice, offering a broad spectrum of customizable products. Much like Printful, Gooten provides entrepreneurs with an array of options to tailor their product offerings. Here’s a detailed examination of Gooten:

Extensive Product Range

  • Customization Variety: Gooten boasts a broad range of products, including some distinctive offerings like calendars and dog beds. This diversity enables entrepreneurs to create unique, customized merchandise.

International Network Approach

  • Diverse Vendor Network: Gooten employs an international network of vendors and dropshippers to produce its products. This results in a notable variance in print quality and shipping for different items. The approach also tends to yield competitive product and shipping pricing.

Quality and Cost Considerations

  • Variance in Print Quality: Due to the involvement of multiple vendors, the print quality may differ across Gooten’s product range. Entrepreneurs should be prepared for varying quality standards.
  • Cost-Efficient Solutions: The utilization of an international network can translate into cost-efficient product and shipping options, potentially offering attractive pricing to customers.

Image Editor

  • Intuitive Image Editing Tool: Gooten provides users with an intuitive image editor that allows for visualizing the final product, offering a sense of how customizations will appear.


Diverse Product Selection

  • In the realm of Shopify dropshipping print-on-demand, Printify stands out with its extensive product range and international vendor network. It provides a wide array of customizable items, including t-shirts and hoodies.

Global Vendor Network

  • Notably, Printify offers an international vendor network, granting access to unique white-label products, such as jewelry, clocks, shoes, and water bottles, making it an attractive choice for entrepreneurs seeking diversity in their product offerings.

Premium Subscription Option

Critical Factors in Print-on-Demand Selection Printify

While Printify is available for free, a premium subscription is offered, providing a 20% discount on all products for $29 per month, making it a solid choice for those looking to scale their business and enhance profit margins.

Creating Designs When You’re Not a Designer

Generating designs is pivotal in the process of producing thriving print-on-demand products. You can be a part-time designer; many successful entrepreneurs are part-time designers who curate original designs. Surveys have revealed that approximately 32% of shop owners choose to outsource their design needs to cater to their stores.

Preparing Your Design File

When working with designers, it’s essential to prepare your design file properly. Ensure that your design is intended for printing, which complies a resolution of DPI 300.The dimensions of the images you upload should match the printing area for the product.

Where to Find Design Ideas and Designers

If you’re not a designer yourself, there are various ways to find designers to work with. Platforms like Behance and 99designs are excellent sources for talented designers. Here’s how to provide clarity and context for a design project:

  1. Share Audience Insight: Inform designers about your website can provide additional context.
  2. Clearly Explain Your Vision: Communicate your design requirements clearly, and use the initial pitch and subsequent revisions to over-communicate your expectations. Provide concrete feedback at each stage.

To brainstorm design ideas, consider your target audience and seek inspiration from sources like Pinterest, Facebook pages, relevant subreddits, or wherever your potential customers frequent. Be cautious not to infringe on others’ work.

Using Social Media for Feedback

  1. Post to your network on Facebook or relevant groups.
  1. Use Instagram’s Poll and Question stickers to solicit feedback.
  1. Share a rough version of your design idea with a relevant subreddit.

Tips for Starting with Print-On-Demand

Tips for Starting with Print-On-Demand

1. Always Order Samples

To ensure product quality, order samples of your products. Some services offer sample discounts or free shipping.

2. Be Strategic About Shipping

Accounts for printing times in your shipping estimates. Consider absorbing shipping costs into your retail price to boost sales.

3. Create Mockups

Use mockups to showcase your products effectively. Services like PlaceIt or free mockup templates can help. High-quality mockups can significantly impact sales.

4. Create Your Own Online Store

Consider building your branded storefront on an e-commerce platform like Shopify. This allows you to control the shopping experience, own your brand, and connect with customers beyond marketplaces like Amazon or Etsy. It also offers integrations with print-on-demand services.

Design, Test, Sell, and Grow

Print-on-demand services provide an accessible starting point for entrepreneurs to test ideas. As your business grows, you can explore holding your inventory or continue using these services while focusing on audience growth. The flexibility of print-on-demand allows you to adapt and scale your business effectively.

In summary, you can create successful print-on-demand products even if you’re not a designer by collaborating with designers, preparing design files correctly, finding inspiration, and using practical tips to launch your print-on-demand business.

FAQS About Print on Demand

FAQS About Print on DemandIs Shopify print on demand profitable?

Yes, Shopify print on demand can be profitable if you choose the right niche, design quality products, and market effectively.

Is print on demand or dropshipping more profitable?

Profitability depends on factors like product quality and marketing. Both can be profitable, with print on demand offering customization and dropshipping providing a wider product range.

Can you dropship and print on demand?

Yes, you can combine both methods in your Shopify store by offering a mix of printed and dropshipped products to diversify your offerings.

Is print on demand still profitable in 2023?

Print on demand can still be profitable in 2023, but competition is higher, so careful planning and a unique selling proposition are essential.

Is Shopify print on demand profitable?

Yes, Shopify print on demand can be profitable if you choose the right niche, design quality products, and market effectively.

Is print on demand risky?

Print on demand carries some risks, such as unsold inventory costs, but it’s generally less risky than traditional retail.

What is the disadvantage of print on demand?

One disadvantage is lower profit margins compared to manufacturing in bulk, as unit costs can be higher due to the on-demand nature of production.

What’s a good profit margin for print on demand?

A healthy profit margin for print on demand typically ranges from 30% to 50%, though it can vary based on factors like product cost and pricing strategy.

Is print on demand good passive income?

Print on demand can generate passive income, but success requires upfront effort in product design, marketing, and store management. Once established, it can provide ongoing income with minimal daily involvement.

How to succeed in the print on demand business?

To succeed in print on demand, focus on niche selection, quality designs, effective marketing, and customer service. Continuously analyze data and adapt your strategy based on customer feedback and market trends.

What earns the most passive income?

Investments like dividend stocks, real estate, and royalties from intellectual property often yield the most passive income. These assets can generate ongoing revenue with limited day-to-day involvement.

What is the fastest way to earn passive income?

High-risk, high-reward investments, like day trading or cryptocurrencies, might offer quicker returns, but they come with greater risk. For a more secure and relatively fast path, consider real estate rental income or online businesses that offer automation and scalability.


Nowadays the Shopify dropshipping print-on-demand model is a beacon of flexibility and opportunity. By harnessing the power of POD services and the Shopify platform, entrepreneurs can test new ideas, monetize their audiences, create niche products, and offer a diverse range of customized items.

This thriving industry is supported by statistics showing substantial growth and potential, making it an enticing option for aspiring business owners. As you venture into this realm, weigh the pros and cons, choose the exemplary print-on-demand service, and let your creativity flourish.

The path to success in print-on-demand is rich with possibilities, and with the right strategy, you can carve out your niche in the world of e-commerce.

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